Now for the hard part: Getting Californians to buy legal weed
“The bottom line is that there’s always been a robust illicit market in California — and it’s still there”
Wednesday, January 2, 2019
A billion dollars of tax revenue, the taming of the black market, the convenience of retail cannabis stores throughout the state — these were some of the promises made by proponents of marijuana legalization in California. One year after the start of recreational sales, they are still just promises. California’s experiment in legalization is mired by debates over regulation and hamstrung by cities and towns that do not want cannabis businesses on their streets. California was the sixth state to introduce the sale of recreational marijuana — Alaska, Colorado, Nevada, Oregon and Washington paved the way — but the enormous size of the market led to predictions of soaring legal cannabis sales. Instead, sales fell.