Global marijuana trade is still five to seven years off, but Canada aims to be world's cannabis king
Canadian producers have a big advantage over American growers
Monday, June 17, 2019
Cam Battley believes that in the not-too-distant future, his company — one of Canada’s largest licensed producers — will be exporting a “significant chunk” of the cannabis it is growing domestically. “We have a massive market over in Europe, even in Latin America,” says Battley, chief corporate officer at Aurora Cannabis Inc. “These countries are legalizing medicinal cannabis one by one but they’re not growing as much as us. They’re going to need product, and we’ve already got the ball rolling on exporting.” It’s a sentiment shared by other major producers that are spending tens of millions of dollars to build up international footholds with the intent of being key players in the emerging global cannabis industry. But before they can make good on those ambitions, some things will have to change.
